App-Toy Design & Development

Fresh Visions for Toys and Games
We provide a full development service to Toys and Games companies seeking innovative software solutions to add value to established brands and new properties.
From the initial invention, then design right through to deployment we can offer options across the board, as well as work alongside internal teams on specialist jobs.

Our Company

Optricks Media Ltd is established in Cambridge, England, in the heart of the country’s scientific and innovation community.
Our core team each has over 20 years of experience in interactive games and entertainment software on most platforms.
Our top-selling products have generated at least $500 million at retail
We focus on Smart phone, Tablet and Web-based solutions for today’s mobile and Internet-driven markets.
We work with IP holders to bring their properties to life in unique ways including App Toys, Trans-media projects and Augmented Reality which combine real world, physical play patterns, with digital platforms to create entirely new, vivid experiences to consumers both young and old.