About Us

We believe that interactive experiences must be fun and engaging, easy to use – and flawlessly executed. So our approach is solution-led: to deploy ideas, technologies and techniques in combinations that will deliver the project to the client’s required functionality, timescale and cost.

The Optricks Team

Our team of software programmers, graphics designers and project managers have worked together for many years. With a background in computer games development, we have long experience and deep expertise in creating successful entertainment products across multiple genres and platforms.

Credits include hits such as Frogger, Medievil, James Pond, and the Creatures series. In our early involvement with Augmented Reality we developed and implemented the technology for the award winning BBC TV series BAMZOOKi.

Core Competences 

creativity

  • proven creativity in design of gameplay, user experience and graphic design
  • concept development for augmented reality and crossmedia

technical expertise

  • augmented reality development for mobile, web and TV production
  • game design and development
  • mobile, tablet, Flash, web and PC development
  • social network integration
  • web site and server development and hosting
  • 3D and 2D graphics design and creation
  • deep technical experience in 3D, image processing, pattern recognition, AI and artificial-life simulation  

project management

  • reliable delivery within technical, time and cost constraints 
  • development processes: project planning, management & cost control of the ‘art to in-game’ pipeline
  • QA processes & localisation

client relations

  • acute sensitivity to client needs, in terms of content, technology, cost and timescale 
  • proactive partnership management and client liaison 
  • experience of IP and asset licensing issues